Clip the blue bird: Discursive strategies of Hindutva digital mobilization against Twitter in India

Though early research suggested that right-leaning groups were a radicalized monolith, recent shifts in research are producing far more nuanced accounts. Our article contributes to this effort by spotlighting novel discursive strategies of right-leaning groups in India that leverage decolonization rhetoric, democratic governance, and other seemingly left-leaning rationales to mobilize right-wing groups against global technology companies, especially Twitter (now X).1 We collected and analyzed publicly accessible data from Koo-an alternative social networking platform populated with discourses of India's ideological right. We then used critical discourse analysis to identify the discursive strategies of right-leaning users on Koo deployed to challenge the power of global technology companies - calls for data localization, veiled suppression, and paternalism and responsibility.