The arrival of an increasing number of newcomers to rural areas has contributed to rural tourism gentrification, the sustainable development of which requires the co-existence of gentrifiers and local residents. While current research in gentrification and tourism studies highlights one-way power relations - highlighting the privileged position of either newcomers or local residents, few scholars have explored the more complex power relations between them. To address that gap, this study explores how Rural Tourism Makers (RTMs), a group of middle-class urbanites who lead the process of rural tourism gentrification in China, negotiate to co-exist with local residents. Through participant observation and in-depth interviews, the study captures a holistic picture of the relationships between RTMs and local residents in the Chinese context, which goes beyond direct displacement. Although RTMs have brought indirect displacement to local residents, local people have not become victims of rural tourism gentrification. Instead, they benefit from rural tourism development opportunities. Meanwhile, RTMs have compromised to adapt to the Renqing society in rural China, in which local residents are supported by a strong social network. The findings demonstrate new forms of indirect displacement and respond to the specifics of rural places in tourism gentrification studies in rural China.
