Public Diplomacy and China's National Image

被引:0
|
作者
Tan Youzhi the Department of International Politics and Economics
机构
关键词
Public Diplomacy and China’s National Image; 国家形象广告;
D O I
暂无
中图分类号
D822 [对外关系];
学科分类号
030207 ;
摘要
This paper makes a systematic analysis of the effect of recent publicity films on China’s national image using Lasswell’s 1948 communication formula. It suggests strategies to make these a success from the perspectives of filmmaker, audience, content, form and mechanism.
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页码:97 / 109 +130
页数:14
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