Cross-industry Achieves "Breaking Circle"

被引：0

作者：

Bruce Zhang

机构：

来源：

China's Foreign Trade | 2023年 / 03期

关键词：

D O I：

暂无

中图分类号：

F274 [企业供销管理]; F273.2 [产品管理]; F713.5 [市场];

学科分类号：

1201 ; 1202 ; 120202 ;

摘要：

Nowadays,cross-industry co-branding in marketing campaigns has become normalized.As a marketing tool,cross-industry co-branding provides an effective way for brands to achieve marketing goals,such as boosting new product marketing,deepening brand thinking,or communicating with young people and starting a dialogue with new audiences.

引用

页码：58 / 61

页数：4

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