Non-use value assessment for wetland ecosystem service of Hongxing National Nature Reserve in northeast China

By the contingent value method, we studied the non-use value of wetland ecosystem service of Hongxing National Nature Reserve(HNNR) in Heilongjiang Province, northeast China. The proportion of respondents willing to pay(WTP) for protection of HNNR was 63 %.The WTP ratio was affected by geographical area, contact nature, personal preferences, and familiar degree of the respondents. The WTP value was affected by age, education level and career of the respondents. The mainly reasons for people rejecting to pay for protecting HNNR were‘‘I am not familiar to HNNR’’ and ‘‘I had no capacity for additional spending because of low income’’. Weighted average individual WTP value was CNY 59.26 Yuan ind.yearfor all the respondents with WTP. The total non-use ecosystem service value of HNNR was CNY 1430 million Yuan in 2013. The heritage value was highest followed by existence value and option value. From the high ecosystem service value in HNNR, it is very important to construct nature reserve for protecting natural ecosystems and human sustainable use of natural resources.