平台型商业生态系统战略管理研究前沿:视角和对象

被引:65
|
作者
龚丽敏 [1 ]
江诗松 [1 ]
机构
[1] 武汉大学经济与管理学院
基金
中国博士后科学基金;
关键词
平台型商业生态系统; 资源观和动态能力; 网络效应;
D O I
10.16538/j.cnki.fem.2016.06.003
中图分类号
F723 [市场]; F724.6 [电子贸易、网上贸易];
学科分类号
0202 ; 020205 ; 1201 ; 1202 ; 120202 ;
摘要
学术界对企业价值获取的研究焦点已经从双边伙伴情境拓展到产业情境,进而延伸到商业生态系统情境。本文在明确平台及平台型商业生态系统概念的基础上,从竞争、资源观和动态能力以及网络这三个视角,对平台型商业生态系统文献进行了全面回顾,并结合平台型商业生态系统对理论和实践的重要意义,提出了若干有潜力的研究方向。
引用
收藏
页码:38 / 50 +62
页数:14
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