A patented interview

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Pollut. Eng. | 2006年 / 4卷 / 06期
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Customer satisfaction - Engineering research - Marketing - Quality assurance - Standards;
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摘要
After filing patent application, many companies publish advertisements that they have filed it to improve their reputation in the industry. The phrase 'patent pending' in a new device to attract the buyers and make them tend to think about the product or device is better than just being new and improved. Engineering companies are now also eligible to file for business methods patents if the methods meet legal standards for being new, unobvious, and useful. The asset value of a company changes with the filing of patent application. Issuing just one patent is not creating a shield, but filing for and issuing a group of patents is an effective shield, protecting the patent owner from threats of infringement.
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