Research on e-commerce user segmentation and customized marketing strategy based on cluster analysis

被引：0
|
作者：
Zhao, Yue [1 ]
Niu, Xueyan [1 ]
Lin, Shuning [1 ]
Su, Fang [1 ]
机构：
[1] Department of Business Administration, Shandong Labor Vocational and Technical College, Shandong, Jinan,250300, China
来源：
Applied Mathematics and Nonlinear Sciences | 2024年 / 9卷 / 01期
关键词：
Marketplaces;
D O I：
10.2478/amns-2024-2668
中图分类号：
学科分类号：
摘要：
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