How much do attention levels in advertising matter? A call for more research

被引：0
|
作者：
Taylor, Charles R. [1 ]
机构：
[1] Villanova Univ, Villanova, PA 19085 USA
来源：
INTERNATIONAL JOURNAL OF ADVERTISING | 2024年
关键词：
D O I：
10.1080/02650487.2024.2407674
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页数：2
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