THE ROLE OF HUMAN CAPITAL IN THE CONTEXT OF DIGITAL ECONOMY TRANSFORMATION

In the context of the current trend of digital economy transformation, human capital emerges as a key factor supporting economic growth and innovation processes. This paper focuses on the dynamics of these processes, examining how human capital influences the implementation of new technologies and artificial intelligence, particularly in the context of the business environment. The aim of this study is to analyze and provide a comprehensive view of selected factors that, in the context of human capital, shape economic growth and innovations in the process of digital economy transformation, with a particular emphasis on its current challenges and opportunities. Based on the analysis of current trends and reflection on academic literature, this paper highlights the significance of the economic transformational potential of human capital, especially in the area of digitalization and artificial intelligence (AI). The conclusion and discussion include a set of innovative proposals for education and development of human capital, with a focus on new challenges associated with the concept of Industry 4.0 and artificial intelligence (AI).