How does spatial distance to travel companions transform to temporal distance in travel purchase decisions?

被引:0
|
作者
Cheng, Jin [1 ]
He, Xuehuan [2 ]
Wen, Jun [3 ]
Su, Lujun [4 ]
机构
[1] Xiangtan Univ, Business Sch, Xiangtan, Hunan, Peoples R China
[2] Hunan Univ Technol & Business, Sch Publ Adm & Human Geog, Changsha, Hunan, Peoples R China
[3] Edith Cowan Univ, Sch Business & Law, Joondalup, Australia
[4] Cent South Univ, Business Sch, Changsha, Hunan, Peoples R China
关键词
Travel companion; Spatial distance; Temporal distance; Imagery vividness; Travel purchase decision; PSYCHOLOGICAL DISTANCE; TOURISM EXPERIENCE; IMPACT; IMAGERY; PERCEPTION; SELF; CONSEQUENCES; SATISFACTION; IMAGINATION; CUSTOMERS;
D O I
10.1016/j.jhtm.2024.07.002
中图分类号
F [经济];
学科分类号
02 ;
摘要
The temporal distance between purchase time and departure time is inherent within travel purchase decisions. Construal level theory suggests that construal congruence between various dimensions of psychological distance leads to positive effects. Hence, this study explored whether the spatial distance between tourists and their companions in the pre-trip phase impacts temporal distance in travel purchase decisions. We tested a theoretical model that contained spatial distance between tourists and their companions, imagery vividness, temporal distance in travel purchase decisions, and product presentation by five studies. Findings revealed that spatially distant (vs. near) companions encourage tourists to purchase more distant-future (vs. near-future) tourism products. Additionally, spatial distance transforms to temporal distance in travel purchase decisions via imagery vividness, and this effect is more pronounced in abstract presentations than in concrete presentations.
引用
收藏
页码:166 / 176
页数:11
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