SCIENTIFIC MODELS - MARKETING

被引：0

|

作者：

SASIENI, MW

机构：

来源：

OPERATIONAL RESEARCH QUARTERLY | 1969年 / 20卷

关键词：

D O I：

暂无

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

引用

收藏

页码：93 / &

相关论文

共 50 条

[1] MARKETING, SCIENTIFIC PROGRESS, AND SCIENTIFIC METHOD
ANDERSON, PF
JOURNAL OF MARKETING, 1983, 47 (04) : 18 - 31
[2] THE SCIENTIFIC STUDY OF MARKETING
Martin, Selden O.
ANNALS OF THE AMERICAN ACADEMY OF POLITICAL AND SOCIAL SCIENCE, 1915, 59 : 77 - 85
[3] SCIENTIFIC MANAGEMENT IN MARKETING
Freeland, Willard E.
JOURNAL OF MARKETING, 1940, 4 (04) : 31 - 38
[4] Scientific progress in marketing
V. L. Crittenden
R. A. Peterson
AMS Review, 2013, 3 (1) : 1 - 2
[5] Scientific marketing management and the emergence of the ethical marketing concept
Tadajewski, Mark
Jones, D.
JOURNAL OF MARKETING MANAGEMENT, 2012, 28 (1-2) : 37 - 61
[6] Scientific Marketing of Farm Products as Illustrated by the Marketing of Eggs
Benjamin, Earl W.
ANNALS OF THE AMERICAN ACADEMY OF POLITICAL AND SOCIAL SCIENCE, 1924, 115 : 106 - 115
[7] Scientific Marketing Makes Progress
Coutant, Frank. R.
JOURNAL OF MARKETING, 1937, 1 (03) : 226 - 230
[8] SCIENTIFIC ORIENTATION OF MARKETING THEORY
HUNERBERG, R
ZEITSCHRIFT FUR BETRIEBSWIRTSCHAFT, 1978, 48 (06): : 467 - 483
[9] THE ELUSIVE ELEMENT IN SCIENTIFIC MARKETING
WEIR, W
JOURNAL OF MARKETING, 1959, 24 (01) : 50 - 53
[10] SCIENTIFIC MARKETING - IDEAL AND ORDEAL
OXENFELDT, AR
HARVARD BUSINESS REVIEW, 1961, 39 (02) : 51 - 64

← 1 2 3 4 5 →