ADVERTISING - ART, SCIENCE, OR BUSINESS

被引：0

|

作者：

BOGART, L

机构：

来源：

JOURNAL OF ADVERTISING RESEARCH | 1989年 / 28卷 / 06期

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中图分类号：

F [经济];

学科分类号：

02 ;

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页码：47 / 52

页数：6

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