SEMANTIC DIFFERENTIAL TECHNIQUE - SOURCEBOOK - SNIDER,JG AND OSGOOD,CE

被引：1

|

作者：

GATTY, R ^{[1
]}

机构：

[1] CITY UNIV NEW YORK,BERNARD M BARUCH COLL,NEW YORK,NY 10031

来源：

JOURNAL OF MARKETING RESEARCH | 1972年 / 9卷 / 01期

关键词：

D O I：

10.2307/3149624

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：111 / 113

页数：3

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