Managing cognitive risk in real estate

被引：11

作者：

Wofford, Larry E. ^{[1
]}

Troilo, Michael L. ^{[3
]}

Dorchester, Andrew D. ^{[2
]}

机构：

[1] Univ Tulsa, Entrepreneurship, Tulsa, OK 74104 USA

[2] Cushman & Wakefield Inc, Washington, DC USA

[3] Univ Tulsa, Int Business, Tulsa, OK 74104 USA

来源：

JOURNAL OF PROPERTY RESEARCH | 2010年 / 27卷 / 03期

关键词：

cognition; risk; cognitive risk; risk management; behavioural real estate; rational choice;

D O I：

10.1080/09599916.2010.518482

中图分类号：

TU98 [区域规划、城乡规划];

学科分类号：

0814 ; 082803 ; 0833 ;

摘要：

This paper explores cognition and its impact on the uncertainty and risk that surround real estate enterprises. We posit that cognition creates its own risk and affects risk from other sources in many ways, and we situate an overlay paradigm within a behavioural real estate paradigm. We develop the concept of cognitive risk, and examine it using a multidisciplinary perspective. We explore approaches to managing cognitive risk and offer a framework for further research and development of cognitive risk and its management.

引用

页码：269 / 287

页数：19

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