COGNITIVE AND AFFECTIVE DETERMINANTS OF CONSUMER SATISFACTION FOR A DURABLE GOOD

被引：0
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作者：
HALSTEAD, D
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来源：
1989 AMA EDUCATORS PROCEEDINGS : ENHANCING KNOWLEDGE DEVELOPMENT IN MARKETING | 1989年 / 55卷
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F [经济];
学科分类号：
02 ;
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页码：285 / 289
页数：5
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