Information and advertising of digital newspapers specialized in golf in Spain

被引：2
|
作者：
Fernandez Fernandez, Jose Gabriel [1 ]
Martinez Pastor, Esther [1 ]
机构：
[1] Univ Rey Juan Carlos, Fac Ciencias Comunicac, Camino Molino S-N,Campus Fuenlabrada, Madrid 28943, Spain
来源：
CUADERNOS DE TURISMO | 2016年 / 37期
关键词：
Golf; tourism; digital newspapers; information; advertising;
D O I：
10.6018/turismo.37.256191
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
The spectacular development of golf in the past 20 years in Spain has popularized this sport expanding its sporting, economic and social function, with strong support in the tourism sector. This reality has also led to a logical interest in specialized media in golf, and in the last decade numerous digital newspapers on this industry have emerged with information and advertising about sports and a lifestyle characteristic. This paper analyzes these contents and studies his peculiarities.
引用
收藏
页码：157 / 174
页数：18
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