THE ROLE OF AFFECTIVE CHOICE MODE IN THE CONSUMER PURCHASE OF EXPRESSIVE PRODUCTS

被引：64
|
作者：
MITTAL, B
机构：
来源：
JOURNAL OF ECONOMIC PSYCHOLOGY | 1988年 / 9卷 / 04期
关键词：
D O I：
10.1016/0167-4870(88)90016-5
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：499 / 524
页数：26
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