MARKET-SEGMENTATION USING DEMOGRAPHICS, PSYCHOGRAPHICS AND OTHER SEGMENTATION TECHNIQUES TO UNCOVER AND EXPLOIT NEW MARKETS - WEINSTEIN,A

被引：1

|

作者：

KRESS, G

机构：

来源：

PUBLIC RELATIONS REVIEW | 1987年 / 13卷 / 03期

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D O I：

10.1016/S0363-8111(87)80115-7

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页码：70 / 70

页数：1

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