SYNTHESIS OF PREDICTIVE MODELS IN MARKETING-RESEARCH

被引：18

|

作者：

BUNN, DW

机构：

来源：

JOURNAL OF MARKETING RESEARCH | 1979年 / 16卷 / 02期

关键词：

D O I：

10.2307/3150692

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

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页码：280 / 283

页数：4

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