SOME PREFERENCES OF TELEVISION AUDIENCES

被引：2
|
作者：
Gibson, Robert L.
机构：
来源：
JOURNAL OF MARKETING | 1946年 / 10卷 / 03期
关键词：
D O I：
10.2307/1245265
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：289 / 290
页数：2
相关论文
共 50 条
  • [1] UNDERSTANDING TELEVISION AUDIENCES
    HART, A
    [J]. JOURNAL OF EDUCATIONAL TELEVISION, 1992, 18 (01): : 5 - 21
  • [2] MEASURING TELEVISION AUDIENCES
    EHRENBERG, ASC
    TWYMAN, WA
    [J]. JOURNAL OF THE ROYAL STATISTICAL SOCIETY SERIES A-GENERAL, 1967, 130 : 1 - 59
  • [3] Television and new media audiences
    Webster, JG
    [J]. HISTORICAL JOURNAL OF FILM RADIO AND TELEVISION, 2000, 20 (01) : 143 - 144
  • [4] Educational expectations of the television audiences
    Ruiz, Sandra
    [J]. PALABRA CLAVE, 2005, 13 : 177 - 178
  • [5] Television and new media audiences
    Clark, LS
    [J]. JOURNAL OF COMMUNICATION, 2001, 51 (02) : 435 - 437
  • [6] PSYCHOGRAPHICS OF RADIO AND TELEVISION AUDIENCES
    TEEL, JE
    BEARDEN, WO
    DURAND, RM
    [J]. JOURNAL OF ADVERTISING RESEARCH, 1979, 19 (02) : 53 - 56
  • [7] Finnish television and multicultural audiences
    Karvinen, Ikali
    Tohtori, Terveystieteiden
    [J]. NORDIC JOURNAL OF MIGRATION RESEARCH, 2011, 1 (03): : 195 - 197
  • [8] Audiences, audiences, consumption, reception and social representations in television fiction
    Mateos-Perez, Javier
    Lacalle, Charo
    Rocha, Simone Maria
    [J]. COMUNICACION Y SOCIEDAD-GUADALAJARA, 2022, 19
  • [9] Distinction and Cosmopolitanism: Latin American Middle-Class, Elite Audiences and Their Preferences for Transnational Television and Film
    Straubhaar, Joseph
    Santillana, Melissa
    Higgins-Joyce, Vanessa De Macedo
    Duarte, Luiz G.
    [J]. INTERNATIONAL JOURNAL OF COMMUNICATION, 2023, 17 : 365 - 387
  • [10] Media Audiences: Television, Meaning and Emotion
    Bury, Rhiannon
    [J]. CRITICAL STUDIES IN TELEVISION, 2011, 6 (01) : 118 - 119
12345