CULTURAL DISTANCE OF FOREIGN INVESTORS IN THE CZECH REPUBLIC BASED ON HOFSTEDE'S DIMENSIONS

被引:0
|
作者
Cuhlova, Renata [1 ]
机构
[1] Tech Univ Liberec, Studentska 1402-2, Liberec 46117 1, Czech Republic
来源
关键词
culture; Czech Republic; distance; foreign direct investment; Hofstede; multinational companies;
D O I
暂无
中图分类号
O [数理科学和化学]; P [天文学、地球科学]; Q [生物科学]; N [自然科学总论];
学科分类号
07 ; 0710 ; 09 ;
摘要
Business internationalization brings more or less intensive contact with different cultures. Cultural factors have to be taken into account when making decisions about foreign localization, entry mode choice and local staffing. The aim of the paper is to investigate national cultural distances between 12 selected countries that represent the most frequent foreign investors on the Czech market and the Czech Republic as their business partner and a host country of the investment. Cultural distances were calculated by using Kogut-Singh formula for four original Hofstede's cultural dimensions and compared with variation of six dimensions. Findings show the various differences resulting from including the last two dimensions into formula and their important impact on overall national cultural distance.
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页码:14 / 17
页数:4
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