h COOPETITIVE SUPPLY CHAINS: TOWARD A SOCIAL TIES PERSPECTIVE

This research note examines the impact of information systems on the spreading of collaborative logistical practices between rival companies in the same market. Numerous pooling experiments are conducted, in France particularly, that lead manufacturers to voluntarily share resources and logistical activities. A large number of academic works highlights the main aspects of logistical collaborative strategies though emphasis is on the part played by information systems. It is at least as important to understand how competing companies will collaborate to implement a shared information system, even if it means disseminating strategic and confidential data outside their premises. This research note suggests widening the analysis by pointing out that the success of coopetitive strategies in supply chain networks also implies the weaving of powerful social ties between decision makers.