MAKING THE MARKETING CONCEPT WORK

被引：0

|

作者：

FELTON, AP

机构：

来源：

HARVARD BUSINESS REVIEW | 1959年 / 37卷 / 04期

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D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

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页码：55 / 65

页数：11

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